9.1 Discussion Insights
- Mary Leong (Unlicensed)
This feature is available for Premium and Organization-Wide customers.
We know that it can be challenging to analyze large amounts of text data, such as discussion forum comments. Easily understand what participants are thinking with our in-depth analysis and spatial visualization SentiMap tool.
Map Legend
Consultation administrators can now instantly visualize participants’ sentiments in discussion comments, by geographical area (e.g. city, neighbourhood, etc.), along a colour-coded five-point scale:
- Very positive
- Positive
- Neutral
- Negative
- Very negative
The number of participants in each area is also shown on the right hand side.
Examples
Best Practices
The SentiMap is best used to visualize public opinion along a positive to negative spectrum, e.g. “What do you think of the new public art in the city?”
It is less effective for ideation-based discussions, e.g. “Where would you like to see more public art in the city?”
However, questions can be reframed in order to benefit from these visualizations of public sentiment.